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Ix Flix Free Summer Film Series – Branding, Production, and Promotion

Overview: Ix Flix was a free outdoor summer film series at Ix Art Park designed to evoke nostalgic summer nights while supporting local culture and economy. Sponsored by local businesses and featuring vendors at each event, the series offered community entertainment with an economic boost to small businesses.

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Creative Strategy: I developed the Ix Flix brand from scratch, leading design, illustration, copywriting, social media, advertising, PR, sponsorships, and vendor coordination. With a retro-inspired visual identity and consistent storytelling, I curated the film lineup, planned the event flow, and crafted a family-friendly atmosphere that felt both fun and thoughtfully produced.

Impact: The series drew hundreds weekly, secured strong sponsor support, and became a seasonal staple that grew community engagement and local business visibility.

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